Many people think of a brand ambassador as a celebrity plugging a major corporation. Leo DiCaprio at TAG Heuer. Tiger Woods at Nike. Neil Patrick Harris at Heineken. The majority of organizations in the business world don’t have millions to invest. Particularly in a spokesperson or representative. We can offer brand ambassador services on an ‘as needed’ basis. These services prevent you from having to employ one internally, capitalizing on profit margin.
So, what is a brand ambassador? They are a person hired to represent a brand in a positive light. Their primary objective is to increase brand awareness and improve sales.
A brand ambassador is great for
- Special Events
- Trade Shows
- Mergers / Acquisitions
- Fund Raisers / Non-Profit Events
These roles are different from someone in PR, or sales. A brand ambassador should embody the corporate identity in appearance, demeanor, values, and ethics.
A brand ambassador can help your business
- Beter leverage promotional strategies
- Strengthen relationships
- Improve connection with audiences
- Act as the ‘face’ for your brand
- Target specific niche groups
Having a brand ambassador can increase the demand for your brand. In turn, this can lead to a greater lead generation and sales revenue.
Acting as a brand ambassador, expect us to be
- Brand conscious
- Target Market Educated
As natural opinion leaders, and community influencers, we understand how to generate more buzz for you when working with audiences face-to-face.
Finding the right brand ambassador can be challenging. We are not the right fit for all businesses, just as they aren’t all the right fit for us. We’ll do our best to find you quality leads for others if we aren’t the best choice for you. To discuss if having a brand ambassador is beneficial to meeting your goals, contact us today to schedule your complimentary consultation!